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July 16, 2021
Don't Look For Ceremonial Grade Matcha
Don't look for Ceremonial Grade Matcha.
Because, unfortunately, anyone can claim that their matcha is "Ceremonial Grade". We've been seeing a lot of this matcha-marketing popping up in recent years. In Japan (the best country to buy matcha from), they don't fall into this marketing trap; instead, they
judge matcha based on the following telltale factors:
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July 4, 2021
What is Matcha?
Matcha has been growing in popularity for the last several years in the United States and Europe, but
what actually is matcha?
Matcha is green tea, but what makes it "matcha" is the way that it is grown, harvested, and the process that it goes through before it's ready to be consumed.
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